Famous Branding Quotes to Shape Your Own Business or Personal Brand

"We elect and buy from people we like. Likability is number one. We also need to believe they are honest, and have our best interests at heart."

"Brands need to take the phrase, ‘acting like a publisher’ literally.”

"Speak to your audience in their language about what's in their heart."

"Content marketing is more than a buzzword. It is the hottest trend in marketing because it is the biggest gap between what buyers want and brands produce."

"Your culture is your brand."

“Content is a branding and positioning tactic. Use it that way.”

"As a brand marketer, I'm a big believer in 'branding the customer experience,' not just selling the service."

"Spending energy to understand the audience and carefully crafting a message that resonates with them means making a commitment of time and discipline to the process.”

"Even when you are marketing to your entire audience or customer base, you are still simply speaking to a single human at any given time.”

"By definition, remarkable things get remarked upon.”