Best Copywriting Quotes from Famous Copywriters and Influencers

"We elect and buy from people we like. Likability is number one. We also need to believe they are honest, and have our best interests at heart."

"You cannot get anybody to do something if they're not paying attention to you."

"Think like a wise man but communicate in the language of the people."

"Speak to your audience in their language about what's in their heart."

"Good content isn't about good storytelling. It's about telling a true story well.”

"Power doesn't come from content, power comes from the content that moves."

"Focus on the core problem your business solves and put out lots of content and enthusiasm and ideas about how to solve that problem."

"Spending energy to understand the audience and carefully crafting a message that resonates with them means making a commitment of time and discipline to the process.”

"Even when you are marketing to your entire audience or customer base, you are still simply speaking to a single human at any given time.”

"Make the prospect a more informed buyer with content."